Our Story
Both of us were gaslight, dismissed, and shamed by Western doctors for health issues, and both of us, after healing holistically, knew we wanted to help others avoid what we went through.
Julie was a client of Maddy’s acupucture and integrative health clinic in Boston’s Back Bay. After having her labs reviewed by Maddy, she was able to resolve a long-standing health issue, reverse her biological age, and finally feel she could live her life fully.
We realized that with our combined skills we could help thousands of people achieve optimal health.
Our Founders
CEO / Co-Founder
Julie Elaine Brown
Julie is a serial founder, storyteller, and wellness advocate. She holds a master’s degree in Journalism (Northeastern) and a BA in English Lit (UMass Amherst). Over the past 25 years, she’s built startups, run consultancies, and led wellness initiatives.
Her health journey includes life-threatening fibroids. At one point, doctors recommended a hysterectomy but underwent myomectomies instead, committing to heal from within.
Julie’s mission now is to bring the programs she wished she had — to anyone seeking holistic, validated health transformation.
COO/Co-Founder
Madeline Cunningham, LAc, IHP, AFMCP
Maddy is a licensed acupuncturist, herbalist, functional medicine provider, and certified hypnotist. Her path took her from finance to integrative healing, driven by curiosity about the mind–body connection.
Her own journey included chronic illness, misdiagnoses, and eventually, diagnosis with Lyme disease and environmental sickness. She used holistic protocols to reclaim her health — and now guides others to do the same.
Our Core Team
